A major sales strategy that has been overlooked over the past few years is the act of sending a "Thank You Email" to clients after holding a meeting with them.
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As a business owner or employee working in an organization, attending business meetings is a major part of your daily work schedules. Holding meetings with colleagues and clients is a good way of building business relationships that are beneficial to the growth of an enterprise or organization. When you meet new connections and clients you want to do business with, it is important to hold a meeting where you can discuss your mission and business targets. When this happens, the ideal thing to do is to send a thank you message (not just as a formality) but to express gratitude after holding a meeting with them.
Sending a thank you email after a meeting will create a lasting impression in the mind of the recipient of such email. This might seem like a daunting task but this guide will help you figure out how to draft the email, and what to include.
Here are the basic tips that will guide you when drafting a thank you email;
Ensure you do need to delay sending a thank you email after a meeting. It has to be sent as soon as possible because it will give the recipient an impression that you value the meeting. If you leave it late before sending it, the client or recipient might assume you are not interested in the purpose of the meeting which can lead to missed opportunities. So, do not hesitate to send it at the right time.
When drafting a thank you email after a meeting, make sure you use a professional email signature. This conveys professionalism and builds trust between you and the recipient. You can go online to make one for yourself.
No one wants to read a bulky email. Make sure you write an attention-grabbing subject line while you thank them for attending the meeting. Include important points to note from the meeting and close it off with a professional signature.
Finally, make sure you wrap up the thank you email by summarizing the purpose of the meeting and highlighting the key takeaways. Do a proper follow-up by giving the client a chance to ask questions or make requests through a reply.
Here are the benefits of writing a "Thank You Email after a Meeting";
These act of gestures goes a long way in telling your clients of how valuable they are and how well you appreciate them for sharing their precious time with you.
Private business owners can connect with their clients better through follow-up emails. This can be done for different scenarios, especially after a meeting. It is important to constantly communicate with your clients as it will help you get closer to them and also understand their demands and requirements better.
Whenever you hold a meeting with a client, sending a thank you email to them will increase the chances of sales progress. This is also effective for brands as it will help remind their clients and customers that they matter to them.
People hold meetings for different reasons and in the business world, it's mostly about promoting business ideas and sales process to clients and prospective customers, and consumers of a product. A thank you email after a meeting is mainly sent to a client to show gratitude but it can also be used as a means of highlighting important takeaways from the meeting. This includes a recap of what was discussed during the meeting, key things to note, and necessary actions to take after. This will help you put the recipient of the email in a positive mood.
Ensure you learn how to write minutes of a meeting as it will help you understand the key points to note when writing a recap of the outcome of a meeting.
A major benefit of writing a thank you email after a meeting is to attend to the needs of a client such as possible questions or requests. It has been discovered that clients tend to have requested to make after a meeting and a good way to tackle such a challenge is to give them the chance to reply to a follow-up email.
The thank you letter sent to a client's mailbox will open the door for further questions or requests they might have in mind. Hence, they can simply hit the reply option and tell you what their needs are. This will give you another chance to serve such clients and also satisfy their needs. Studying our letter examples and thank you email templates will give you an idea of how to write this follow-up.
Here is a comprehensive list of thank you email after meeting sample examples;
Dear James Sanders,
Hello, I hope you are doing great.
I Paul McCrae, would like to take this time to thank you for attending the sales meeting at [Company Name or Meeting Location] on [Date of the Meeting]. The main purpose of the sales meeting was to [Discuss the Purpose of the Meeting].
I would like to mention that the key points of discussion during the meeting will ensure business growth in the field and also make the company achieve its goals. I am pleased with the professional manner in which the meeting was handled.
I would like to thank you for attending the meeting and also congratulate you and your team for participating in the sales progress discussion. I would be expecting your response on the best course of action for future reference.
Yours Sincerely,
Paul McCrae
Charles Cumming
General Manager
2211 Walkers Ridge Way
Bostwick, Florida
904-705-4272
Date: 3rd May 2020
Ruth Straus
455 Rosemont Avenue
Cocoa Beach, Florida
407-252-5733
Subject:
Dear Ruth Straus,
I Charles Cumming, working as a general manager with [Name of Company] would like to thank you for attending the meeting on [Mention the Purpose of the Meeting], at [Mention the Meeting Location].
Your presence at the just-concluded meeting is highly valued and all the points that were discussed such as [Mention the Crucial Points] have been carefully considered and we are happy to go ahead with the plan. I would also like to know if you wish to suggest points that can be taken into account for further progress.
Your composure and participation at the meeting are commendable. I would be glad if we can arrange a similar meeting in the future. I would like to thank you once again for arranging this meeting and would be looking forward to your feedback.
Yours Sincerely
Charles Cumming
Todd Dotson
Managing Director
[Name of the Company]
The Lakes, Nevada
[Official Email Address]
Date: ……………………………
Alvin Westlake
Chief Executive Officer
[Name of the Company]
The Lakes, Nevada
[Company Email Address]
Subject: ………………………….
Dear [Recipient Name],
I Todd Dotson working as [Insert Position] with [Insert Name of the Company], would like to thank you for being a part of the executive meeting on [Mention the Topic of Discussion at the Meeting]. The meeting was a massive success considering the positive response from each member of the board.
The major talking point of the meeting was about [Mention the Major Talking Points]. It gave us the chance to talk about the [Mention the Key Points]. It's a great opportunity to have you at the meeting to discuss [Mention the Important Points that was Discussed].
I would like to especially thank you for attending the meeting and will be looking forward to your inputs on the subject of discussion at the meeting.
Sincerely,
Todd Dotson
Managing Director
As discussed earlier, a well-drafted thank you email after a meeting will give you the chance to further serve a client and meet their demands. In a situation whereby a client has questions to ask or requests to make after a meeting, this follow-up email will give them the chance to relay that to you by replying to the thank you email. However, you need to learn how to include these details.
It is very necessary to address important details discussed during a meeting and this can be done by sending a follow-up meeting recap through a thank you email.
Here are simple tips that will help you out;
Note: You can put an official call through after sending a thank you email.
To: [Recipient's Email Address]
Dear [Name of Recipient],
I [Mention Your Name] working as [Mention Your Designation] would like to thank you for attending the meeting on [Insert the Meeting Date] at [Insert the Meeting Location].
Details of [Mention the Key Points] were discussed at the meeting. The meeting has served as a means of discussing how to take advantage of the new opportunities in the industry including [Mention Future Probabilities].
I thank you once again for being a part of the meeting.
Sincerely,
[Insert Your Name]
If you are interested in building a lasting relationship with your customers and clients, it is important to understand how to write a unique "thank you email after a meeting" has been held. Aside from writing this type of letter, you need to find out the best ways to hold engaging meetings with your clients. This will guarantee maximum customer satisfaction and client happiness, which will make them patronize you consistently.
A simple "Thank you for meeting with us today" type of email after a meeting will give you value for a little investment. This is because it is simple to write but creates a lasting impression in the mind of the recipient. Don't hesitate to check out the thank you email after meeting sample examples and templates listed in the guide.
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